figlia® derived from the Latin word which means "daughter," is the premier ladies fashion shoe label in the Philippines today available in all SM Shoemart department stores nationwide.

Branches now include SM Shoemart Makati, Cubao, North Edsa, Megamall, Sta. Mesa, Harrison Plaza, Cebu, Southmall, Iloilo, Bacoor, Fairview, Manila, Pampanga, Davao, Bicutan, Cagayan de Oro, Lucena, Baguio, Marilao, Dasmarinas, Batangas, San Lazaro, Sucat, Sta. Rosa, Mall of Asia, Clark, Lipa, Bacolod, Taytay and Marikina.

Established in 1986, figlia® was the brainchild of
Jose V. Enriquez, second-generation family of artisan shoemakers which has been making handcrafted ladies shoes since 1955 from Marikina City the shoe capital of the Philippines. The label has been associated with outstanding design and workmanship and has been one of the major players in the footwear industry.

Mr. Chan Kok Bin, President and CEO of Charter International, Inc. and CEO of Celine Marketing Corp. acquired figlia® in October 1998.

Through the acquisition of the company two distinguished department store shoe labels figlia® and M.Nicole® were augmented to the existing Celine group of companies.

June 2003 marks the launch of Figlia Couture a made-to-order line of shoes using fine exotic pineapple fibers real fresh water pearls, mother of pearl inlayed heels for special occasions.

In November of the same year, the company launched Figliarina all leather shoes & trendy bags in Shubizz boutique of active teens line of footwear.

The Celine Group of Companies are: Celine - high fashion ladies footwear, CLN - fashion ladies footwear apparel and accessories, So! FAB - trendy and affordable ladies footwear, CMG (Celine Mix Group) - international labels of ladies high fashion footwear and accessories, Little Ones - children’s footwear and apparel, Traffic and Red Alert- international labels of men’s footwear.

Garments lines are Salabianca and BYSI exclusive lines of cocktail dresses and Philosophy male counterpart of Salabianca.

Through the incessant efforts of product development and innovations in customer service the company has kept its market leadership in the Philippine footwear industry today.